Staples Misses a Brand Opening.
Tags: brand, branding, campaign, ecology, positioning, technology
Why won’t Staples promote their brand with this ecologically invaluable service.
To many of us, the battle to save the planet may seem hopeless especially in light of recent events like the BP debacle. However, giving up is not an option and we should never miss an opportunity to lower our personal carbon footprints.
I now put used batteries in a box called ‘used batteries’ and when it’s full I take it to an environmental collection center, along with paint cans, cleaning solvents, weed control products, etc.
But what about old computers and computer peripherals?
I couldn’t find any … Continue Reading